Camelback High School
Forging a Spartan Sanctuary
Nike + Dick’s Sporting Goods partnered with SGK to create a lasting moment in the youth sports community. Together, we embarked on a journey to give back to a local high school. Camelback High, AZ was the chosen location.
OUR APPROACH
Inspired by their spirit, we transformed their favorite phrases into captivating graphic expressions adorning a vibrant poster wall in the lounge. Drawing from the primary helmet and shield logo, we designed a series of secondary Spartan illustrations. By infusing elements from both the school’s warrior legacy and historical inspiration, we’ve added personality and vibrant colors to the lounge environment.
THE IMPACT
From brainstorming sessions to design exploration, every step of the process felt like an adventure. We delved into side quests, explored different paths, and overcame challenges, all in pursuit of our shared vision. After much exploration and collaboration, we’ve arrived at an environment that feels just right—a space where student athletes can thrive, recharge, and excel both on and off the field.
